Small Business Evolution Q4 2004
 
Evo Networks
Small Business Evolution Newsletter
Q4 2004

Dear Client,

Welcome to the Q4 2004 edition of our newsletter. As always we will be covering many topics on how to outfit your small business with the right technology, at the right time, at the right price.

For many businesses Q4's holiday season can make or break earmings for the whole year, so we will be offering advice on how to prevent your systems from going down durring this critical quarter.

If you have any questions or comments don't hesitate to contact us via our website at: www.evonetworks.com.

In This Edition
  • Reward Your Hard Working Employees & Get Increased Productivity
  • Evo Networks Updates Its Web Presence
  • Easy Steps to Protecting your Critical Systems for the Critical Holiday Season

  • Evo Networks Updates Its Web Presence

    Evo Networks launched its new web presence today. Our goal was to develop a site that was clean, simple and fast to access on any device.

    We have devoted more space to better explain our products and services as well as clarify our philosophy on technology which we feel really sets us apart from our competitors.

    We have also added a resources section that most notably contains a discussion board. This is just another channel Evo Networks has added to forge trusting and open relationships with our clients.

    We hope all our clients and visitors enjoy our new site. If you have any questions or comments, please contact us.


    Easy Steps to Protecting your Critical Systems for the Critical Holiday Season

    Anti-Virus (Mac / Windows)
    First and foremost, make sure you have antivirus software running on every computer. We recommend Symantec's Norton Antivirus 9.0 for Mac and Norton Antivirus 2005 for Windows based computers, which runs about $50. If you have multiple computers you can save money by getting multi user packs.

    Even if you have an anti-virus software package on your computer you need to make sure you run the built in update utility that makes sure that your anti-virus software is aware of latest viruses and therefore able to stop them. If you perform the update operation and it notifies you that your subscription is up, renew it or your anti-virus software is useless. Finally once you know your anti-virus software is up-to-date run a full system scan. This will let you know if anything slipped by the anti-virus software between updates.

    Anti-Everything Else (Windows)
    Organizations big and small are plagued with all those little applications that slow down our computers, produce pop-up ads, or spyware that tracks us when we are online.

    The best solution we have found is a free software application that removes all those mischievous little apps. Ad-Aware SE Personal Edition by Lavasoft is a small application that you download directly from the web. Once installed you are able to scan your computer much like an anti-virus program. At the end of the scan it will ask you if you would like to remove what it has found, then remove it. You will be surprised at how much was lurking in the digital abyss. This program is not available for Mac users, but Mac users already know it's because Macs tend not to get these mischievous little apps in the first place.

    Browser Beware (Windows)
    If you've always had a Window's based computer you may only be familiar with Internet Explorer (IE) as the way to access the web. Since IE came on the scene many web browsers have come and gone and quite frankly they were not offering anything worth switching over to.

    Today it is a much different story. First, let us offer a few reasons why you should even consider switching. Ever since Microsoft bundled IE with Windows ,they quickly gained over 95% of the web browser market. This really wasn't an issue in the beginning but eventually it forced many competing browser companies out, leaving little or no competition to drive innovation. With no competition Microsoft had little incentive to fix known security flaws. Furthermore, in recent press releases from Microsoft, they have indicated that they will no longer release new versions of IE and will no longer provide updates (security or otherwise) to any versions of IE except for those installed on Windows XP SP2 - the latest version of their Operating System. The bottom line is to even have a chance at having a safe browsing experience with IE you need to spend $200 to upgrade your operating system.

    That being said, there is an alternative and it's free! The Mozilla foundation has developed a new browser known as Firefox. The new Firefox release empowers you to browse faster, more safely, and more efficiently than with any other browser. We recommend joining more than 4 million others and make the switch today. Firefox imports your Favorites, settings and other information, so you have nothing to lose.

    Patch What You Already Have (Mac / Windows)
    I think we can all agree that no operating system or application is perfect. They are just so complex that all the bugs and security holes will only be found once released to the public. For the most part, software companies will issue patches once an issue arises with their product. It is then up to you to find and install the updates. While you should have every piece of software up to date, it may not be feasible to accomplish in a short period of time. The most important software to keep up- to-date is your operating system, office suite, browser and email client, because these are the applications that come into the most contact with files from the outside world.

    Defrag (Windows)
    Last but not least you should periodically give your hard drive a good cleaning, which is known as defragging. Essentially it reorganizes the information on your hard drive so that when you open a document or application the computer can locate it quicker. Also, we should clarify that when we say that it reorganizes the data on your hard drive, it does not move or change any folders or their contents, only its physical placement on the hard drive. Defragging a computer's hard drive can increase the performance of a computer between 20 and 30 percent on average.

    To defrag your windows computer go to: My Computer > Right click your C drive and Select Properties > Tools > Defragment Now > Defragment (This process can take a few hours so it is best left to the end of the day and leave it running over night.)


    Reward Your Hard Working Employees & Get Increased Productivity

    As the year comes to a close, we look back as managers and owners and reflect on all trials and tribulations of quarters past. As a small business you and your employees have had to be resourceful in doing more with less and for truly exceling at it, they should be praised and rewarded.

    While a monetary bonus is usually the first thing that comes to mind, Evo Networks believes it is far more effective to reward employees in a way that improves the quality of their work setting. Wouldn't it be a wonderful gift to surprise your hard working employees with new flat panel monitors when they come into work after their holiday vacation? While a monitor may not seem like much of a gift, selecting the right one can be a gift that keeps on giving.

    It has to be visually appealing. There are plenty of monitors out there, but hands down, flat panels look the best. Remember this is a gift, there needs to be a "wow" factor. Not to mention it can really class up a workspace.

    It has to have a recognizable brand. Have you ever received a gift that was what you wanted but by a brand you never heard of. You were happy, but being unsure of the brand left you leery of its ability to perform, not to mention it is hard to brag about a brand know one has heard about.

    It also has to perform better. This is where your organization will benefit as much as the employee who received the gift. The main benefit of replacing an old monitor with a quality flat panel is the increased resolution, contrast ratio, and glare reduction, that essentially produces a clearer picture. A clearer picture reduces eyestrain. Anyone who spends a long time in front of a computer knows that prolonged eyestrain can lead to headaches, lost productivity and a stressful work environment. Your organization will also benefit from the reduction in monitor foot print and reduction in electric bills needed to power the monitor and cool your building, since CRT monitors give off 3 times the amount of heat compared to flat panel monitors.

    Our top two recommendations are: Dell's UltraSharp 1703FP: This flat panel is great for general business use. It retails for $450. We are offering it to you for $400 and includes free installation. Apple's 20" Cinema Display: For those creative environments that require a wide screen and one off the highest resolutions in the industry (100 pixels per inch) you can't beat the features and beauty of this flat panel. Get it direct from Apple for $1299, which includes free shipping.

    Time is running out. Contact us today!
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